Terrasmart acquired a silver award for Finest Visible Id within the power and utilities sector because of its refreshed model technique. The distinguished Rework Awards acknowledge corporations with the ability of transformation in rebranding and model design. Final yr’s competitors acquired 41% extra submissions than 2021 and acknowledged high nationwide manufacturers together with ETrade, NYSE, and Xfinity. This award acknowledges Gibraltar’s branding success in bringing collectively a strong portfolio of 4 totally different photo voltaic corporations beneath one cohesive model, positioning its built-in photovoltaic services. of best-in-class options offered by the brand new Terrasmart. The model’s new idea – “Highly effective Connections” – embodies the numerous worth that Terrasmart locations on buyer partnerships.
BUFFALO, NY (BUSINESS WIRE) January 17, 2023 — Terrasmart, the renewable power portfolio of Gibraltar Industries (NASDAQ: ROCK), acquired a silver award for Finest Visible Id within the power and utilities sector because of its refreshed model its technique. . The distinguished Rework Awards acknowledge corporations and companies that excel within the transformational energy of rebranding and model design. Final yr’s competitors acquired 41% extra submissions than 2021 and acknowledged high nationwide manufacturers together with ETrade, NYSE, and Xfinity.
After combining a strong portfolio of 4 totally different photo voltaic corporations, Gibraltar created a cohesive model, positioning its built-in photovoltaic services into best-in-class options. offered by the brand new Terrasmart. The model’s new idea – “Highly effective Connections” – embodies the numerous worth that Terrasmart locations on buyer partnerships. As well as, retaining the title Terrasmart will stay true to the ambition of the enterprise, that each one services are designed to take advantage of clever use of the land and for the Earth.
“Profitable the Rework Award marks the end result of an unimaginable model journey for all of us at Terrasmart,” mentioned Vice President of Advertising and marketing Joanna Rogers. “In bringing collectively 4 corporations beneath one unifying model, we’re not simply aligning logos and visuals. We’re making a synergy of cultures and a unified goal to encourage our folks, our companions, and our business ahead.”
Terrasmart’s win underscores the corporate’s core perception within the limitless potential of renewable power, and its position in constructing a greener future to make change occur. Depicting an infinity image, the emblem and visuals emphasize how highly effective connections are that result in infinite prospects. The model identification speaks to Terrasmart’s heritage of management in pushing the boundaries, up and down, to turn into a stronger companion.
Now of their eighth yr, the Rework Awards North America honor excellence in rebranding and model technique, recognizing finest practices in company, product, and world model technique, execution, content material, and analysis. weight. Its panel of judges consisted of representatives from prestigious manufacturers together with Google, Hasbro, Microsoft, Lululemon and Morgan Stanley.
For extra on Terrasmart’s management heritage, watch the model manifesto video right here.
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About Terrasmart
Terrasmart, the renewable power portfolio of Gibraltar Industries, Inc. (NASDAQ: ROCK), is a number one supplier of photo voltaic racking applied sciences, electrical balance-of-system merchandise, set up companies, and venture optimization software program. Serving the industrial and utility sectors throughout North America, Terrasmart integrates merchandise and options throughout the PV lifecycle to reduce dangers and maximize returns. With greater than 20 GWs of photo voltaic deployed in 4,900 PV programs, Terrasmart creates unimaginable worth for extra worthwhile photo voltaic all over the place. For extra please go to Terrasmart.com.
About Gibraltar
Gibraltar Industries is a number one producer and supplier of services for the renewable power, residential, agtech, and infrastructure markets. With a three-pillar technique targeted on enterprise programs, portfolio administration, and group/expertise growth, Gibraltar’s mission is to create compounding and sustainable worth with robust on management positions in greater development, worthwhile finish markets. Gibraltar serves clients primarily all through North America. Complete details about Gibraltar could be discovered on its web site at www.gibraltar1.com.
